A Whole New Whole9 and Whole30®

You may have noticed it’s been a little quieter than usual on our blog, Facebook pages, and Twitter feeds. We’re not ignoring you, we promise. We’ve just been hard at work on some pretty big projects—both of which are going to making connecting with us, learning lots of new stuff, and doing our Whole30 program 87.3% easier.*

Want a sneak peek, and a preview of what we’ve got in store for you? Well you’re in luck, because we just can’t wait any longer to tell you.



Over the last five years, we’ve talked about nutrition more than any of our 9 Factors. That was due, in part, to a need we saw in the community—you were hungry for practical application, and eager to change your life with our Whole30 program. So we developed a huge body of resources related to nutrition, and spent lots of time in seminars sharing our nutrition philosophy and Whole30 program with health-conscious folks like you.

While we still believe nutrition is the foundation of any good health and fitness program, it’s not the only factor. Sleep, healthy movement, stress management, socialization, natural environment, fun and play, personal growth, and temperance are all critical to your health and quality of life. And often, we’re asked the question, “I’ve changed my life with the Whole30… now what do I do?”

In an effort to better answer that question, we’re moving all things Whole30 over to its own dedicated site, to make room for more discussions of our other factors, and more collaboration with experts from many different professions. We’ll still be talking about nutrition, but we’ll also be a clearinghouse for all kinds of new information—the kinds of articles you’re ready to read now that you’ve got this healthy eating thing down.

In a sense, we’re going back to our roots. After all, Whole9 was founded on the idea that there are a bunch of important facets to your life—far more than just food and exercise. We’re building a collective of like-minded individuals to contribute their voices to the movement, and we are excited to have some new perspectives (outside of just “Paleo”) in the mix. We’ll also be expanding our library of free resources and reference articles… so in summary, there are good things coming.

Stay tuned and get ready for a new logo, a new website design, and a whole new (old) focus—from the same people you’ve grown to trust to bring you the goods over the last five years.


Since the release of our New York Times bestselling book It Starts With Food, interest in the Whole30 program has grown faster than we could have anticipated. Since the book was released, we’ve added a Whole30 Forum to answer the huge volume of questions we receive, and created the Whole30 Daily subscription service to give people daily support on the program.

What we’ve come to realize, though, is that newcomers to the program need a clearer path to follow. Questions like, “What is the Whole30?” and “How will it benefit me?” need a clear, detailed answer. “How do I get started?” needs a simple step-by-step set of instructions that anyone can follow. “I finished my Whole30—now what?” is a question we want to answer for you long after Day 31.

So, we’re starting from scratch. We’re building a brand-new website ( with four tracks, a fresh blog, and new resources to help you navigate your Whole30 and life after. (We’ve even got a spiffy new logo to boot.)

The site will be ready to launch by January 1st, just in time for the January Whole30, sponsored by CrossFit Ignite in Park Ridge, NJ. So get excited, because 2014 is going to be the biggest, best, most life-changing year we’ve ever seen.

Get ready, get set… Whole9 and Whole30! We look forward to connecting with you on the new site in the new year.



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  1. Catherine says

    I am new to everything Whole 30. I just bought the book and am trying to get it finished before the start date ( Jan. 2 ? ) I am a mommy to 2 boys ages 9 & 12 and since I have learned about Whole 30 and buying the book and talking talking talking about what I’m about to begin, my boys are excited to join in too! My 12 year old has eczema and after skimming thru the book he asked if eating this way would make his eczema go away because if it will he will DEFINITELY do the Whole 30 :-)

  2. Catherine says

    Hello Again!

    I forgot to ask if Whole 30 has a 30 day program for someone that needs to follow an autoimmune protocol?

    Big Thanks :-)

  3. says

    2013 had more challenges that I would have liked. I’m looking forward to a fresh start tomorrow with the start of the Whole30. The Whole30 is what I took on when I went Paleo in 2012, and that’s the time I felt my absolute best. I need to get back to that. A lot to look forward to in the coming year.